News Center | 21-03-2023
Nielsen more than doubles TV audience measurement in Indonesia
Broadcasters and advertisers set to benefit as TV viewer representation jumps from 59 million to 130 million under Nielsen…
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Insights | 17-10-2022
Amplifying Black voices in media
This report explores ways that brands and advertisers can create connections within the Black community, and how they can…
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Insights | 30-09-2022
Social currency: How much is a World Cup influencer worth?
With billions of fans following the World Cup on social media, brands that harness the power of rising football…
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Insights | 12-04-2022
Agility is key for marketers amid the convergence of brand and acquisition
In concert with the launch of Nielsen’s 2022 Annual Marketing Report, we spoke to Jamie Moldafsky, Nielsen’s chief…
