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Industry Media Trend

$500

In today’s media-saturated landscape, staying ahead requires a strategic approach. Marketers need to understand advertising seasonality so they can optimize their plans and maximize their ROAS. With advertising intelligence from Nielsen, you will know how much advertisers are spending across media groups and, more importantly, how industry advertising spend is changing over time. Empower your strategy and stay ahead of the game.

Categories:

Industry driven report: Advertising trends for all media groups are available for 12 industries. Please select the industry you are interested in. 

  • Media groups included: Audio, Cinema, Digital, Outdoor, Print and Television. 
  • Metric: Dollars 
  • Coverage: United States of America – National View

How can you use this information?

  • Outperform competitors: Uncover emerging trends and capitalize on new marketing channels before your competitors.
  • Maximize ROI: Avoid wasting budget in off-peak seasons and focus on high-ROI opportunities.

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