News Center | 17-02-2025
JioHotstar And Nielsen Collaborate For Advanced Ad Measurement Ahead Of Tata IPL 2025
Mumbai, February 17, 2025: Nielsen, a global leader in audience measurement, data, and analytics, has…
News Center
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Insights | 10-01-2025
Need to Know: The value of independent measurement for retail media attribution
Explore why independent measurement is crucial for accurate and fair retail media attribution.
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Insights | 01-10-2024
The power of holistic audience measurement in Mexico
Gain a comprehensive understanding of your audience in Mexico with combined data from linear TV and streaming.
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Insights | 21-08-2024
Outcomes, not output: Measuring impact across the full marketing funnel
Uncover how marketers from EMEA and APAC are identifying, measuring and optimizing ROI through the entire…
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News Center | 05-06-2024
The Collective Singapore
This white paper helps you strike the right balance of short-term ROI with long-term brand building in a…
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Insights | 01-05-2024
Full-Funnel Outcomes: How to Measure Impact Across the Changing Customer Journey
Learn how to identify, measure and optimize ROI at every step of the new customer journey.
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Insights | 25-04-2024
2024 Annual Marketing Report
Discover how global marketers are allocating budgets, maximizing ROI and what these trends mean for your own…
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Insights | 21-03-2024
How marketers can advance personalized marketing across the digital advertising ecosystem
Quality audience data is the key to advancing personalized marketing initiatives across the digital advertising…
