Data Center
Navigate today’s media with
the latest audience data
Media is changing faster than ever. Follow audiences across devices, TV programs, ads and more with the latest Nielsen data and insights.
The Gauge™
How audiences are watching TV
Unlock the monthly audience data that highlights how viewers are watching TV across platforms with The Gauge™.
October 2024
Total day | Persons 2+
Copyright © 2024 The Nielsen Company (US), LLC. All Rights Reserved.
Top 10
What’s trending on TV (and more)
Discover what audiences are watching, playing and listening to with Nielsen’s Top 10 lists.
Top Streaming Programs
Oct. 14 – Oct. 20, 2024
| Program Name | Rank | Minutes (Millions) | # of Episodes | SVOD Provider |
|---|---|---|---|---|
| The Lincoln Lawyer |
1
|
1,638 | 30 | Netflix |
| Love Is Blind |
2
|
1,210 | 94 | Netflix |
| Outer Banks |
3
|
1,102 | 35 | Netflix |
| Bob's Burgers |
4
|
945 | 273 | Hulu |
| Bluey |
5
|
926 | 154 | Disney+ |
| Lost |
6
|
827 | 121 | Hulu / Netflix |
| Family Guy |
7
|
808 | 434 | Hulu |
| Grey's Anatomy |
8
|
717 | 434 | Hulu / Netflix |
| Spongebob Squarepants |
9
|
630 630 | 292 | Paramount+ |
| Monsters: The Lyle and Erik Menendez Story |
10
|
579 579 | 9 | Netflix |
Source: Nielsen Streaming Content Ratings (Amazon Prime Video, AppleTV+, Disney+, Hulu, Max, Paramount+, Peacock and Netflix), Nielsen National TV Panel, U.S., viewing through television.
Top Broadcast TV Shows
Week of October 21 – 27, 2024
| PROGRAM | RANK | VIEWERS (000) | RATING | NETWORK |
|---|---|---|---|---|
| NBC SUNDAY NIGHT FOOTBALL – DAL at SF |
1
|
21,670 | 10.9 | NBC |
| SUNDAY NIGHT NFL PRE-KICK |
2
|
15,567 | 7.6 | NBC |
| FOX WORLD SERIES GAME 1 |
3
|
14,163 | 6.6 | FOX |
| FOX WORLD SERIES GAME 2 |
4
|
13,713 | 6.2 | FOX |
| FOOTBALL NIGHT IN AMERICA |
5
|
11,094 | 5.5 | NBC |
| MON NIGHT FOOTBALL ON ABC – BAL at TB |
6
|
7,565 7,565 | 4.3 | ABC |
| CHICAGO MED |
7
|
6,046 6,046 | 3.6 | NBC |
| CHICAGO FIRE |
8
|
5,900 5,900 | 3.6 | NBC |
| THE VOICE |
9
|
5,777 5,777 | 3.4 | NBC |
| SATURDAY NIGHT FOOTBALL – LSU at TX A&M |
10
|
5,062 5,062 | 2.7 | ABC |
Source: Nielsen National TV Ratings. U.S. audiences. Ranked by total viewers P2+. Ratings are the percentage of TV viewers in the U.S. that tuned into a specific television program.
Sports data
What’s trending in sports
Explore our sports data hubs to discover the power of sports programming, teams and athletes.
Insights into the Olympic Games
Discover fan insights, sponsorship trends and influential athletes in our insights hub.
The Women’s World Cup
Featured
The 10 most influential women footballers on Instagram
| # | Player Name | Country | Instagram handle | Followers |
|---|---|---|---|---|
| 1 | Alisha Lehmann |  | @alishalehmann7 | 13.4M |
| 2 | Alexia Putellas |  | @alexiaputellas | 2.8M |
| 3 | Alex Morgan |  | @alexmorgan13 | 10M |
| 4 | Jordyn Huitema |  | @jordynhuitema | 1.6M |
| 5 | Marta |  | @martavsilva10 | 2.5M |
| 6 | Megan Rapinoe | | @mrapinoe | 2.1M |
| 7 | Jule Brand |  | @jule_brand | 198K |
| 8 | Alessia Russo |  | @alessiarusso99 | 457K |
| 9 | Sakina Karchaoui |  | @sakinakarchaoui | 727K |
| 10 | Samantha Kerr |  | @samanthakerr20 | 1.2M |
The Men’s World Cup
Featured
The 10 most influential men footballers on Instagram
| # | Player Name | Country | Instagram handle | Followers |
|---|---|---|---|---|
| 1 | Cristiano Ronaldo |  | @cristiano | 398.2M |
| 2 | Leo Messi |  | @leomessi | 518.8M |
| 3 | Neymar |  | @neymarjr | 196.4M |
| 4 | Kylian Mbappé |  | @k.mbappe | 82.9M |
| 5 | Viní Jr. | | @vinijr | 27.8M |
| 6 | Gavi |  | @pablogavi | 12.1M |
| 7 | Karim Benzema | | @karimbenzema | 62.5M |
| 8 | Paulo Dybala | | @paulodybala | 51.5M |
| 9 | Robert Lewandowski |  | @_rl9 | 31.7M |
| 10 | Eden Hazard |  | @hazardeden_10 | 27.2M |
Looking for more data and trends?
Talk to our team of experts.
Methodology
Audience data powering a better media future for all people
As a global leader in media measurement, data and analytics, we’re dedicated to learning all about audiences–through rigorous, industry-leading data methodologies.
Related Insights
Learn more about Americans’ media habits
Insights | 12-11-2024
Need to know: What can you learn from your competitors’ ads?
Learn how analyzing competitors’ ad media spend can help you optimize marketing budgets and expand audience reach.
Insights | 01-11-2024
Optimizing in-flight digital ad campaigns
With Nielsen Digital Ad Ratings, Samsonite was able to monitor daily digital campaign performance across channels to…
Insights | 31-10-2024
What does it take for a TV advertising campaign to be on target today?
Understanding how advanced audiences, like New Moms, consume media is critical to shaping marketing strategies.
Insights | 30-10-2024
The Record: Q3 U.S. audio listening trends
The Record from Nielsen provides a quarterly analysis of audio listening behaviors across the total radio universe.
Our products can help you and your business
