Insights | 30-10-2024
The Record: Q3 U.S. audio listening trends
The Record from Nielsen provides a quarterly analysis of audio listening behaviors across the total radio…
Insights
Insights | 05-08-2024
The crucial role audio plays in marketing strategies
Bob Pittman on the role audio plays in marketing strategies
Insights | 05-08-2024
Trend spotlight: What The Gauge shows us about media convergence
Some of the most successful streaming programs haven’t been new but shows licensed from broadcast and cable…
Insights | 15-07-2024
Top brands are like Olympic athletes
The world’s top brands know that clutch performance comes from long-term investments.
Insights | 10-07-2024
Conversations from Cannes: Industry leaders on what’s reshaping the advertising landscape
Nielsen’s video series distills the key themes from Cannes Lions 2024 and insights from how global leaders…
Insights | 05-07-2024
What’s next for women’s sports: Fueling growth by proving value
To maintain and grow the momentum around women’s sports, there are four key things brands, leagues and rights…
Insights | 30-05-2024
Driving value through women’s sports
By now, we’ve all heard that women’s sports are having a moment. That rings particularly true with the WNBA…
Insights | 30-04-2024
The Record: U.S. audio listening trends powered by Nielsen and Edison Research
The Record from Nielsen delivers a quarterly look at how U.S. audiences spend their time with ad-supported…
Insights | 17-04-2024
Metadata is the key to compelling fan experiences as sports migrate to streaming
Sports, unlike all other genres, have the power to attract large, consistent TV viewership—and on set…
Insights | 16-04-2024
College basketball boosts U.S. cable viewing in March
Following seasonal viewing trends that typically begin in February, overall television usage in the U.S. dipped…
