Insights | 15-04-2022
Case study: Quantifying the impact of TikTok advertising
With its immersive full-screen, sound-on formats and diverse video content, TikTok has struck a chord with creators and…
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With its immersive full-screen, sound-on formats and diverse video content, TikTok has struck a chord with creators and…
Hotel Barceló Group leverages Nielsen ID Resolution System for Attribution Measurement to optimise marketing spend and…
Au cours de ces dernières années, les spécialistes du marketing ont de plus en plus misé sur l’attrait du « Brand…
With its immersive full-screen, sound-on formats and diverse video content, TikTok has struck a chord with creators and…
The combination of premium data and cross-platform audience targeting added up to success for Fox Next with a 90% new…
Nielsen Marketing Cloud built tailored audiences to reach the specific professionals in the pharmaceutical industry.
Learn more about how brands can identify and target relevant audiences within their social channels to increase brand…
聯成電腦為台灣電腦教育的領導品牌,近年來除了實體課程外,也透過線上學院增加服務學員的管道。而聯成電腦的首要目標是希望能在數位環境中觸及年輕受眾,蒐集年輕受眾名單,進而接觸以增加年輕族群使用聯成電腦的服務。…
Mankind Pharma turned to Nielsen’s Digital Ad Ratings to analyze the effectiveness of its campaigns and reach a wider…
Digital Ad Ratings helped T-Mobile prove their online campaign reach to key 18-44 audiences and maximise their digital…
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