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Kristie Bouryal
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NEW YORK, NEW YORK, January 14, 2011 — The Nielsen Company today announced that the U.S. District Court in the Southern District of Florida has dismissed all federal and state antitrust claims brought against the Company by The Sunbeam Television Corporation regarding television ratings practices in the Miami, Florida market.
The Court held that Sunbeam failed to show that any competitor was “willing and able” to enter the local television ratings market in Miami and was excluded from that market by Nielsen. The Court also determined that Sunbeam could not prove that the current ratings for Sunbeam’s local station WSVN are less accurate than they would be under a prospective competitor’s methodology.
The Court deferred ruling on the remaining ancillary claims, including breach of contract and violation of Florida’s Deceptive and Unfair Trade Practices Act, until a supplemental briefing has been submitted and considered later this month.
About The Nielsen Company
The Nielsen Company is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related assets. The privately held company has a presence in approximately 100 countries, with headquarters in New York, USA.
