Christine Pierce is the Chief Data Officer at Nielsen.  In this role she leads the Global Data Solutions team whose mission is to  produce, procure and provide the highest quality data assets for Nielsen’s Audience Measurement products.  Christine has a 20+  year career in consumer and audience measurement, including roles in operations, research, and data science.   She has worked extensively in the areas of data collection methods and the integration of big data and panels.  

Christine represents Nielsen in various committees organizations, including the Data Trust & Alliance.  She has authored articles, spoken at conferences, and participated in media interviews on a variety of audience measurement and research topics.  She is a graduate of Nielsen’s Global Leadership Program and the Arthur C. Nielsen Award.  She also has her Executive Black Belt certification.  Christine earned her Master of Public Policy degree from the University of Minnesota and a graduate certificate in Applied Statistics from Pennsylvania State University. 

Christine and her husband, Ryan, have two children, Meredith (13) and Owen (11). Christine enjoys outdoor life, travel, and gardening.