Insights | 24-01-2025
The Nielsen ARTEY Awards: 2024 Streaming Unwrapped
Streaming is transforming media. Nielsen’s new ARTEY Awards recognize 2024’s most-watched streaming TV…
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Insights | 16-04-2024
College basketball boosts U.S. cable viewing in March
Following seasonal viewing trends that typically begin in February, overall television usage in the U.S. dipped…
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Insights | 03-04-2024
Metadata matters: Powering future FAST channel success
This guide will help FAST channels prepare for the future, when search and discovery features within individual…
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Insights | 03-04-2024
FAST has made linear TV cool again; personalization will make it cooler
Creators and publishers entering the FAST industry need to focus on metadata as they plan their distribution…
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Insights | 19-03-2024
Super Sunday delivers a record day of TV viewing
While Super Bowl LVIII was a standout that attracted 123.7 million viewers, total TV usage declined in February…
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Insights | 20-02-2024
Colder weather and NFL playoffs drive increased TV usage in January
Chilly weather, coupled with the excitement of the NFL playoffs, helped boost total TV viewership 3.7% in…
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Insights | 02-02-2024
Out of home: the TV audience that’s bigger than you think
Some key NFL matchups this season attracted as much as 30%-40% of their TV viewership from people who watched…
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Insights | 29-01-2024
Streaming unwrapped: Streaming viewership goes to the library in 2023
In 2023, U.S. audiences streamed 21 million years’ worth of video in 2023, up 21% from 17 million years worth…
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Insights | 16-01-2024
TV usage rises in December; video gaming drives big gains
TV usage increased 1.7% in December, but the biggest beneficiary was the “other” category as video game…
