Insights | 18-03-2024
Southeast Asia: CPG Marketing Mix Modeling Meta Analysis
Introduction Measure the full funnel impact of TikTok advertising TikTok, a global entertainment platform, captures the…
Solutions
Data Center
Relevance
Newest
Oldest
Introduction Measure the full funnel impact of TikTok advertising TikTok, a global entertainment platform, captures the…
Whalar, a leading global creator company, commissioned Nielsen to measure the incrementality and ROI of their…
In this webinar, we explore how to calculate & compare ROI across all sponsorship investments, minimize brand risk and…
In order to optimize media spend—and ROI—marketers need to identify which executional ROI drivers are important for…
Marketers can now deduplicate campaign reach and frequency of ads on Roku across traditional TV, connected TV, computer…
Dialing back spend may seem to make sense when planning for a recession, but marketers focused on maximizing budget…
Just as each of Japan’s prefectures are unique, their markets come with distinct opportunities and challenges that…
Contact us
In an ever-changing world, we’re here to help you stay ahead of what’s to come with the tools to measure, connect with, and engage your audiences.