Insights | 16-04-2024
College basketball boosts U.S. cable viewing in March
Following seasonal viewing trends that typically begin in February, overall television usage in the U.S. dipped again in…
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Following seasonal viewing trends that typically begin in February, overall television usage in the U.S. dipped again in…
While Super Bowl LVIII was a standout that attracted 123.7 million viewers, total TV usage declined in February in…
Discover the data and insights you need to navigate a shifting media landscape with Nielsen’s 2024-25 Upfronts/NewFronts…
Nielsen is working hard to integrate big data sets into our methodologies in innovative ways that also ensure continuity…
Navigate the TV landscape with precision. Examine audience viewing behaviors across key TV delivery platforms in a…
Broadcast TV viewing increased almost 13% in September, bolstered by the return of college and professional football.
Discover how to enhance channel programming, tailor recommendations and customize user experiences across FAST channels…
Learn more about panel data and how it has been the gold standard of the research industry for nearly a century now and…
Learn how to build a scalable, resilient video content distribution strategy with three tips that can help guide…
Nielsen’s essential sports data hub for the Women’s World Cup 2023 will update you on the predictions, standings,…
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