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Greece
Head office
166 Sygrou Avenue
17671 Kallithea, Greece
Tel:+30 210 9500300
Fax:+30 210 9598294
Email: info.greece@nielsen.com
Online and TV measurement
64 Louise Riencourt
Apollon Tower Athens 11523
Tel:+30 210 6999200
Fax:+30 210 6999199
Email: info.gr@nielsen.com
Nielsen in Greece
Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media in Greece. Learn more about our local offerings.
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Explore the latest insights for Greece
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ArticleChannel overload is hurting full-funnel marketing effectiveness and ROI confidence
Using multiple tools to measure campaign performance is common, but it can impede full-funnel marketing confidence. Learn…
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ArticleInternational musicians are ‘fired up’ for this year’s Eurovision song contest
Seven of this year’s Eurovision songs fall into the “energizing” mood category—the most primary mood descriptor of…
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ArticleUnderstanding audiences is critical in effective cross-media strategies
Global marketers continue to lack confidence in measuring full-funnel ROI. Audience data is key in gaining confidence.
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