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Nielsen
Dafna, West Bay Reem Tower
05th Floor
Po. Box: 14551
Doha, Qatar

Tel: +974 4412 1738

Nielsen in Qatar

Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media in Qatar. Learn more about our local offerings.

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Explore the latest insights for Qatar

Article
Personalized FAST experiences will stand out with TV audiences

Learn how metadata normalization and enrichment can power better FAST experiences.

TV & streaming
5m read
Perspective
Beyond today: Why long-term marketing drives business longevity

To take your brand to the next level, it’s critical to understand which tactical investments produce the best returns…

Media
5m read
Article
Need to know: What is panel data, and why does it matter?

Learn more about panel data and how it has been the gold standard of the research industry for nearly a century now and…

Audiences
6m read

Discover the latest news from Nielsen in Qatar

Karthik Rao Named CEO of Nielsen

A 23-year veteran of nearly every aspect of Nielsen’s business, Karthik Rao has been named CEO and will take the global…

Read more: Karthik Rao Named CEO of Nielsen
Nielsen’s Molly Poppie honored as a 2023 Top Women in Media and Ad Tech Award winner

Molly Poppie won a “Top Women in Media & Ad Tech” award by AdExchanger and AdMonsters.

Read more: Nielsen’s Molly Poppie honored as a 2023 Top Women in Media and Ad Tech Award winner
Nielsen marks 10th Earth Day celebration

Nielsen employees across 24 countries gathered virtually and in person to mark Nielsen’s tenth annual Earth Day…

Read more: Nielsen marks 10th Earth Day celebration

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