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Nielsen audience activation on social campaigns
Nielsen Marketing Cloud built tailored audiences to reach the specific professionals in the pharmaceutical industry.
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Targeting premium audiences on social media
Learn more about how brands can identify and target relevant audiences within their social channels to increase brand…
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How to Maximize Marketing ROI at Every Budget Size
Marketers that thrived in 2020 used ingenuity and agility to keep in lock step with the pace of change. But change is far…
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A Look at the 21st Century CMO
There has never been a more dynamic and challenging time to be a marketer. Since the advent of the internet, fueled by…
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Perspectives: The Sweet Song of Precision Marketing
Different consumer needs demand varied experiences. Enter precision marketing. The good news for marketers is that the…
