Insights | 05-01-2017
2016 World Sports Review
Global sport’s top-line metrics, notably global sponsorship and media rights spend, continued to point in the…
Insights
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Insights | 02-10-2016
China and Football
This report looks the Chinese consumer, the country’s media landscape, China’s major investments across…
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Insights | 02-10-2016
Investing in Football is at the Heart of China’s Sports Master Plan
From promoting fitness to encouraging foreign investment, China set forth in 2014 to create a $813 billion…
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Insights | 18-04-2016
Untapped Potential? Understanding China’s Music Consumers
72% of the general population in China listens to music, and they do so for an average of 16 hours per week,…
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Insights | 01-09-2015
E-Commerce is Opening Doors of Opportunity for Brands and Consumers in China
In China, more than 46% of consumers are actively making purchases via the web, well above the global average…
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Insights | 11-06-2015
Meet the Fastest-Growing Multicultural Segment in the U.S.: Asian-Americans
Diverse and deeply rooted in their cultural traditions, today’s Asian-Americans value high-quality products…
