52% de la población en general es aficionado a la F1 y 81% de ellos prefiere ver este tipo de eventos en vivo, en comparación con los estadounidenses o canadienses, con el 70% y 73% respectivamente. El principal canal donde los mexicanos se informan de la F1 es el internet con 95%, los dispositivos móviles (smartphones, tablets apps) con 91% y la TV que también cuenta con 91%.
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