Insights | 10-06-2024
Need to Know: What are retail media networks, and why is everybody talking about them?
Retail media networks are a win-win-win for retailers, brands and consumers, but standards and independent…
Insights
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Insights | 23-05-2024
Need to Know: The basics of TV media buying
Take a closer look at the modern world of TV media buying. It’s simple enough on paper, but things can get…
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Insights | 12-10-2023
Need to Know: How to measure digital audiences and campaigns
In this article we dive into how to measure digital audiences and campaigns, the different types, and how it…
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Insights | 09-08-2023
Need to Know: What is panel data, and why does it matter?
Learn more about panel data and how it has been the gold standard of the research industry for nearly a century…
