Marketing performance Archives

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December 18, 2025

Partnership brings Nielsen ONE measurement activation directly into XR’s advertising delivery platform….

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December 12, 2025

Powering Client Growth: Horizon Deepens Nielsen Partnership, Enabling More Efficient Spending and Clearer…

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December 11, 2025

Nielsen, a global leader in audience measurement, data and analytics, is sharing a new “Tops of Sports”…

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October 14, 2025

New Nielsen Ad Intel data reveals Australia’s insurance brands boosted ad spend by 4.7% year-on-year to…

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October 7, 2025

New metrics offer marketers a much clearer understanding of howeffectively and efficiently ad placements…

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May 20, 2025

The seventh annual report uncovers how marketers are adapting to market trends and changing technologies New…

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April 21, 2025

Nielsen Ad Intel reveals Australia’s travel industry ad spend rose 9% YoY, driven by airlines and travel…

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April 14, 2025

For the first time, advertisers and agencies can directly compare campaign performance on ReachTV to other…

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March 27, 2025

First of its kind ID-based, advanced audience integration NEW YORK – March 27, 2025 – Nielsen, a global…

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