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Primetime Broadcast Ratings, November 4, 2008

1 minute read | November 2008

ABC’s 9pm to 11pm coverage of the U.S. presidential election results was the top-rated primetime telecast on Election Night, Tuesday, November 4, 2008.

NBC’s 8pm to 11:30pm coverage of the voting results claimed second place, and ABC’s 8pm to 9pm Election Night coverage rounded out the top three.

Election returns coverage on CBS, FOX, and Univision dominated the rest of the top ten.

RankProgramNetworkViewers (P2+)
1VOTE 2008-9:00PM(S)-11/04/2008ABC14,185,000
2DECISION ’08 PRIME(S)-11/04/2008NBC12,462,000
3VOTE 2008-8:00PM(S)-11/04/2008ABC11,206,000
4CAMPAIGN 2008 ELECT 3(S)-11/04/2008CBS7,410,000
5YOU DECIDE 2008(S)-11/04/2008FOX4,733,000
6DESTINO 2008 7 11/4(S)-11/04/2008UNI4,535,000
7DESTINO 2008 8 11/4(S)-11/04/2008UNI4,474,000
8DESTINO 2008 6 11/4(S)-11/04/2008UNI4,365,000
9DESTINO 2008 5 11/4(S)-11/04/2008UNI3,669,000
10DESTINO 2008 4 11/4(S)-11/04/2008UNI3,505,000
Source: The Nielsen Company (November 4, 2008).

Overall, ABC won the night with an average audience of just over 13.2 million viewers, while NBC took second place with almost 12.5 million average viewers. CBS and FOX claimed third and fourth places with roughly 7.4 million and 4.7 million average viewers, respectively. Univision and the CW followed in fifth and sixth places with average audiences of roughly 4 million and 2.4 million average viewers, respectively.

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